AI Fitness & Wellness Brief
Sweat Smarter, Not Harder — Welcome to the AI Gains Era
AI Is Reshaping Fitness Faster Than You Think
How are you approaching AI at your club? What’s working — and what still feels risky?
This isn’t experimental anymore. AI is becoming core to how fitness businesses deliver value —especially to younger audiences who expect personalized, tech-driven support. The challenge: scale it without losing the human layer.
Frequently Asked Questions
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Thanks for asking! I’m a career B2B journalist who spent most of her career in the fitness and wellness industry. Before that, I was an automotive journalist.
I am also a bit of a geek and I love all kinds of technology, especially fit tech!
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Another great question!
I LOVE AI and I LOVE the fitness and wellness industry. I also LOVE doing research and sharing the information I find. It’s very satisfying to me and I also enjoy empowering fitness pros so they can be better in their jobs, which is to help people get and stay healthy. -
Nope, no plans as of yet. I just really love writing about this topic and sharing what I find.
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Nope, not yet. Are you interested? Let me know and I will start building a list. For now, it’s just a hobby and I hope you enjoy it and check out the rest of my site and offerings.